You have a plan. Your organisation has policies. There are meeting notes, working groups and good intentions. And yet, not much moves in the daily work of the place.

That is rarely a knowledge problem. It is an assumption problem. The belief lives in the building that you still need more research, more data, more preparation before you act.

This guide gives you a diagnostic to spot where the "more research" assumption is hiding, and four practices you run yourself this week. Name the squeeze out loud. Run a learning experiment. Make the invisible visible. Give people a role, not a task.

Read time around 30 minutes. No budget required. No permission required. A bit of courage helps.